7 Company’s VM Strategies to Emulate

Alright so we know that video marketing is awesome and can help spike traffic through to your site. Awesome. However, sometimes its nice to see just who has done it right in the industry and to borrow some tips and tricks from their books to help you get your Video Marketing campaign off the ground.

That’s why @StevenBeller over at Kuno Creative has put together a list of 7 technology companies in the tech industry who are doing the right thing. From HubSpot to Salesforce and everything in between, Steven breaks it down!

The Benefits of Video Marketing

 

Deciding whether or not to utilize Video Marketing is hard work. There so many options to reach potential customers and create brand familiarity, and using video can be a very expensive option–taking up a lot of time and resources to perfect.

@Adownload-1lysonWuamett over at Business 2 Community has put together a list of 15 reasons why you should rethink your marketing strategy to include more video marketing. You can read through her stats here! Her reasoning is very convincing, and I am sure she will make a VM convert out of you, too!

7 Tips for Video Engagement

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You have some video content. Great! How is your engagement though? The quality of your marketing efforts should not be measured by followers or views, but rather the amount of engagement your marketing material, including videos, acquires.

@Jon_Hurricane over at the Social Times has put together a list of 7 tips to increase engagement with your videos and help you get the most of your content! You’re welcome!

Video Marketing Campaign Tips and Tricks

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So alright, we know having an awesome video marketing campaign is great. But if you are a relatively new startup still growing your funds, you may have not really had the opportunity to think about and utilize the magic of video marketing.

That’s fine, there is no better time than the present!

Thanks to efforts by @chuckcohn (on Twitter) over @Entrepreneur, here is an easy-to-follow, step-by-step guide for putting together a video marketing campaign that help you get your campaign off to an awesome start! Read his guide here on Entrepreneur.com!

The Top 10 Digital Marketing Trends of 2016

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2016 witnessed an even greater increase in the social functionality of digital marketing for company brand management. Now that it is 2017, lets look forward to what the new year has to bring by taking a quick glance at the most influential trends of 2016!

Mike Tomita has put a lot of work into this piece, covering the abc’s of digital marketing from Increased Social Search Functionality to Speedy Website Experience, getting down to the minute little details! Read the whole piece here and decide for yourself which points offer the biggest benefits for you take advantage of!

Happy New Year!