The Medium is the Message in Video Marketing


Oren Boiman shares great marketing insights that define why Vyrill exists. In summary:

Advertising is dead. Manually creating videos lacks the economy of scale and impedes ROI. Instead, social content introduces the brand and creates authentic stories, which foster emotional connections through video. This leads to a richer engagement, earning trust and driving sales.

Artificial Intelligence has a big saying here. It makes Video Marketing efficient in terms of time and money. It helps to address consumers as people rather than an audience.

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