The state of Social Video Marketing

Blog_SocialVideoInfo@2x.png

(via Animoto)

  • 84% of consumers reported watching social video content on mobile devices, and 64% reported that watching a marketing video on Facebook has influenced a purchase decision in the last month.
  • Social media video drives brand engagement and sales with 83% of marketers reporting they are confident Facebook video content will drive purchases and 64% of consumers reporting making a purchase after watching a marketing video on Facebook in the last month.
  • 81% of marketers are optimizing their social videos for mobile viewership.


For more stats, check the full infographic!

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s