You need to know Video Marketing in 2017

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(via Forbes)

Takeaways:

  • “The most important consideration for brands when creating and publishing videos is to look to data to make the most informed decisions on the right content and channel.”
  • Facebook and Youtube still dominate the conversation, with Instagram and Snapchat following. Facebook is superior in engagement, while Youtube wins in Views.
  • 84 percent of consumers say they watch social video content on mobile devices.

Read the full article here

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